Fringe & Other Activities
Fringe Activities – Saturday 4th April 3.30-5.00pm
Location: Exhibition Centre
Please choose ONE Activity from the selection below.
Points to note: Drinks are allowed in the session but we ask that you refrain from leaving and re-entering the room once the session has started.
Campaigning on the Pubs Code
The basics, understanding the issues and how Branches can campaign locally.
This session will be run by Ben Wilkinson, Chair of CAMRA’s Pub & Club Campaigns Committee, and Ellie Hudspith, CAMRA’s Policy & Research Manager.
What is a Brand?
What is a brand and how can membership organisations like CAMRA take a more thoughtful and engaging approach to brand behaviour?
The session will cover best practice from the commercial world and introduces a couple of frameworks/templates that can be used at Branch, Regional or National levels to help us tell our great stories more effectively and consistently!
Presented by Tim Smith, member of CAMRA’s Marketing & Communications Committee.
Identifying Beer Faults - FULLY BOOKED
Presented by Lynda (NW Tasting Panel Co-ordinator) and Stuart Johnson, licensees of the Prince of Wales Brew Pub in Broughton-in-Furness. This session will help you understand the difference between beer that is bad due to brewery faults, and beer that is bad due to poor cellarmanship in the pub/ bar. With useful information on how to complain politely and point out what you perceive to be the problem.
Learning & Discovery
Session run by Alex Metcalfe, CAMRA’s Learning & Discovery Manager, along with members who took part in the 2019 pilot programme of learning and discovery spaces at festivals. An overview of the programme followed by a panel session and Q&A.: What went well, what could be improved and where do we go from here.
Using Social Media to promote your Branch
A discussion on how branches can harness social media to promote their branch activities, including beer festivals. Delivered by the communications team, the session will include an overview of the platforms, hints and tips to amplify your voice and information on best practice. We’ll also touch upon how to avoid copyright infringement, libel and security breaches.
Friday 3rd April - CAMRA's New Beer Styles (paid for activity)
CAMRA has reviewed the styles and categories they will be using for judging the prestigious Champion Beer of Britain from next year. Run by Christine Cryne, CAMRA trainer & beer judge,this session will help you understand why we have beer styles, the new beer styles and the reason for the changes. You’ll taste 5 beers and allocate them to the new styles. As this takes place before Members’ Weekend registration opens, please show your ticket and membership card on arrival.
Time: 1.30-3.30pm in Room PL006 of the Exhibition Centre. Cost £13.00.
Please book here